I used Figma to design exclusive content for the Nike SNKRS App, creating a visual experience that not only heightened drop storytelling and engagement, but also reinforced Nike’s position as a cultural leader in sneakers. By blending clean design with strategic pacing and bold visuals, the content delivered more than hype—it deepened brand trust and loyalty within a highly discerning audience. Every design choice was made to feel intentional and elevated, ensuring the SNKRS platform remained not just relevant, but authoritative in an oversaturated market. Strong content, in this case, wasn’t just communication—it was brand positioning.